New Massage Chair Relief Store Coming to Arizona!!

Massage Chair Relief showroom

I am so pleased to announce that we are going to open another Massage Chair Relief showroom, this one in Arizona! I traveled to Phoenix

lease signing for the new Massage Chair Relief store in AZ
Lease signing for the new AZ store

this morning and met with Ben Epstein at the Scottsdale offices of Arizona Partners Retail Investment Group, LLC, to sign the lease. They are the owners of the strip mall where our new store will be located.

The address of the new store is 1955 W. Baseline Road, Suite 105, in Mesa (right between XO Nails and Papa Murphy’s Pizza). The property is at the corner of Baseline and Dobson, close to both the 101 and 60 freeways. The anchor store in the strip mall is an Albertsons grocery store.

The journey to this decision has been a long time in the making. I actually started looking at potential spaces in the Phoenix area about 2 years ago. I had traveled down there a few times to scope out prospective locations that fit our search criteria. I had narrowed down my search to 4 different locations. Because I am a bit older now and far more loathe to risking the loss of hard earned capital, I took my sweet bloody time making the decision. It was not easy. The prices were much higher than I had expected (on par with our lease payments for the California store) plus I would have to commit to a longer lease than I would have liked.

Of course, the opening of a store is a lot more work than just finding a location. Licensing, business registration/incorporation, lease negotiations, finding suitable staff and then training them, finding a delivery company, finding a capable technician to take care of our Lifetime Labor Warranty, arranging and paying for a showroom build-out, and buying showroom inventory, just to name a few things, can be a bit overwhelming for a fiscally conservative older guy like me.

inside space of new Massage Chair Relief store
Inside space of new store
Massage Chair Relief showroom
New Massage Chair Relief storefront – 1955 Baseline Road, Suite #105, Mesa, AZ

After months of stewing over the decision, and driving myself nuts with that indecision, I took the dive and committed to this particular location, one I had actually felt good about right from the start. First thing this morning, I signed the lease. Later this morning, I met with the contractor and went over the details of the leasehold improvements (aka build-out). We are patterning the layout and look & feel after our SoCal showroom, but with different color schemes and NOT carpet (man, what was I thinking?!?!). The picture below represents the blank canvas with which the contractor gets to work. I will post pictures when it’s done.

We anticipate about a month for the build-out to be completed. In the meantime, the search for staff begins. I found my manager at the California store, Michael, by reaching out to my current and prospective customers. If any of you reading this article know of anyone who would be interested in working with us in this store, please have them reach out to me, via phone at 801-417-8240 or via email at alan@massage-chair-relief.com for an interview. I would love to visit with them.

For those of you who have purchased your massage chair(s) from us, thank you for your patronage. That is what has made it possible for Massage Chair Relief to take this next step. For those who read my articles and watch my videos, thanks for motivating me to open another store. I want to bring the chairs to you to help with your decision-making process.

Dr. Alan Weidner

P.S. Give us a “Like”, “Share”, or “+1” and leave me a comment or question below to share what you learned or ask any questions, so other folks can benefit from this material.

 

6 Replies to “New Massage Chair Relief Store Coming to Arizona!!”

  1. Congratulations on your pending opening to Mesa! We love to see you expanding and growing. I just sent a customer to you today who called In from Arizona!

    Luraco is looking forward to supporting your growth in three locations now.

  2. Hey Al. I’m hoping you remember me from California. The Yorba Linda First ward. I was one of your ward missionaries. Congratulations on opening a store here in Mesa. I work just down the street from your location. I’d love to see you the next time you are down. Hope all is well with your family.

  3. Yay! When will the store be open? Will it have many demo chairs to test? Very excited for you and to hear that it is in Arizona.
    Amber

    1. Hi, Amber
      Thanks for your comments. We are very excited to be coming to AZ. The build out begins next week. I am in the process of hiring employees, so if you know of anyone interested in working at this new store, please let me know. We should have about 18 models at this one. I hope to open in September.
      dr. w.

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