I just received an email from Cliff Levin, president of FIUS, the US distributor for Inada massage chairs. He tells me that for the month of September, 2008 Inada will offer a FULL 5-year warranty for the Inada Sogno PLUS massage chair!

Yes, that is right…a full, 5-year home coverage warranty that a client typically has to typically purchase in addition to standard warranty coverage.  Here is the text of the email:

Dear Inada Dealer:

The finest massage chair on the market now comes with the best pre-packaged warranty plan!
SOGNO is now the hottest chair with the hottest warranty to back it up! People who have yet to jump in will not want to be left in the dust as this goldmine heats up to Q4. There is no time like the present to get on board with SOGNO.

All SOGNO Plus purchases made between September 1 and September 30, 2008 will AUTOMATICALLY come with a 5 YEAR FULL IN HOME SERVICE & PARTS WARRANTY which includes our standard “repair or replace” promise.   The warranty coverage extends for 5 years from the date of PURCHASE on the register receipt. As far as I know, no other massage chair company has ever offered such a plan! If this plan is popular and successful, INADA will consider extending it for an additional month or more.

I ask that you share this as soon as possible with the entire network. It deals with 3 issues that may come up as objections:

1)      It takes away any risk (real or perceived) of malfunction associated with the purchase;
2)      It addresses price objections by “pegging” the cost over the first 5 years of use. If you buy another chair without such a warranty – especially if it is not of the quality of INADA – costs can increase over time as you spend to keep your chair operational;
3)      It demonstrates the underlying quality of INADA to begin with. We can only afford this because, due to initial product quality, our warranty costs over time are extremely low.

Register receipts must be dated between September 1 and 30, 2008 and we must be asked to ship the order immediately / very soon. This may be advertised as a savings from the regular warranty retail price ($479) or with something like “the only massage chair on the market with a 5 year FULL parts and FULL labor warranty”. Stores may purchase extended warranties for floor model they sell, but they are not free with sale of a floor model.

In a nutshell, here is how the coverage works:
-          Your Sogno PLUS will be serviced in home. If there is no tech within a reasonable distance, we will pay to ship the chair for factory service.
-          The warranty covers all defects for 5 full years from purchase. Parts AND labor are fully covered.
-          If we are unable to repair the chair, it will be replaced with a similarly priced or identical chair at no cost to the consumer.
-          It is good in the USA and Canada.
-          Like all warranties, it does not cover abuse by people or pets or being dropped out a window

At this moment – it will change week to week due to demand - we are shipping all SOGNO colors within 1 week of receiving a P/O.
Let me know if you have any questions and good luck with this exceptional promotion.

Best regards,

Cliff Levin
FIUS Distributors

So, there you go…an extended 5-year warranty on our currently most popular chair.  If you haven’t tried out this chair yet, please do. It will blow you away. Remember that this warranty offer is only applicable to the Sogno PLUS, and not the Standard Sogno.

Please call us at toll-free at 1-888-259-5380 if you have any additional questions or if you would like to purchase this chair. As I have mentioned before on this blog, you can only purchase this massage chair over the phone or in our store. You cannot place the order on our website…so just give us a call.

Dr. Alan Weidner
www.massage-chair-relief.com

I had a phone call a couple of weeks ago about getting the Inada Sogno massage chair in a green color. This customer had seen a green one in his mother-in-laws home that she had purchased in Taiwan and wanted to know if we could get him the same color. I called the distributor and they said “Sure”, but with a couple of caveats:

1. $1000 extra to make a special order (you see, green is not a standard color in either of the Sogno models), and

2. the buyer has to pay for shipping from Inada in Japan to USA.

So, after learning that the customer decided to get a regular “stock” color.  But, this is good information for those of you that may be pondering a special order. I’m sure it will make some of you think twice!

Also, I just wrote an article about the Inada Sogno massage chair and posted it on the web. Here is a link to the article:

Inada Sogno Massage Chair Article

I rather like this article, if I don’t mind saying so myself! I hope you enjoy it, too. If you are interested in more information on this amazing chair or if you would like to purchase one, feel free to call us at our showroom, 1-801-417-8240, or call us toll-free on our website at 1-888-259-5380. Steffanie or I will gladly take care of you.

Did you know that the Sogno massage chair comes in two boxes?  White Glove Service (WGS) is a must-have when ordering these chairs. We include the WGS whenever a Sogno is ordered through our website. Steffanie and I actually put together our Sogno Dream Wave PLUS on our own when we received it and it did take us quite a bit of time to assemble it. It is not that it is terribly hard, but it is just time-consuming. It definitely is better to take advantage of the WGS when ordering this chair.

Dr. Alan Weidner
www.massage-chair-relief.com

I got off the phone yesterday with Cliff Levin, President of the FIUS, the US Distributor for Family Inada massage chairs, after telling me that the shipment of Inada Sogno Dreamweaver PLUS massage chairs that was to have reached folks by the third week of July is completely SOLD OUT already! Fortunately we had some orders that were filled with this shipment, but I have plenty of other folks that are waiting till the last minute to place their order with us.

This is all I have to say…if you want a Sogno Dreamweaver PLUS massage chair (and I rarely get calls about the standard Sogno model, by the way) you better get ordering today, because these chairs are so “hot” that they are pre-sold before the shipment even comes in and if you don’t have your stake in one, you will have to wait…and wait…and wait…

The next shipment is coming in the first week of August and Cliff tells me that their are only a few chairs unspoken for at this point…but they will be taken very soon. So, if you are considering getting one of these revolutionary new massage chairs, don’t sit on your butt. Get on the phone and call us right now to assure that you get your chair before anyone else does.

Since ordering these chairs online is a “no-no”, you must call us to place your order. You can all us toll-free at 1-888-259-5380 or you can call our showroom’s local Utah number at 1-801-417-8240 and speak to Steffanie about placing your order for you.

We are finally getting our new Sogno Dreamweaver PLUS massage chair next week and, I’ve got to tell you, we are so excited about it. I’ll give you a full report on this blog once I get the chair tested and evaluated.

Did I also mention that the Sogno PLUS is only sold through select health care providers. I am your man (or doctor)!!

Have a super day…and don’t delay.

Dr. Alan Weidner
www.massage-chair-relief.com

I mentioned last week that I had a telephone interview with Cliff Levin, president of the US Distribution arm of Family Inada massage chairs. I said I would post a link to the interview once I had it edited and ready to go. Well, it is ready to go. Below is the link to that interview. It is about 50 minutes long and we discuss a number of things, from the new and exciting Sogno massage chair to the other Inada models to some of the industry issues at the current time. I hope you enjoy it.

http://www.massage-chair-relief.com/Cliff_Levin

The Sogno massage chair is available right now to order. The Sogno Dreamweaver Plus will not be available until the third week in June. You must call our showroom or our toll free number if you wish to order a new Sogno massage chair. Online shopping cart sales are not part of the retail agreement with Inada. So, give us a call at either 1-888-259-5380 or 801-417-8240.

Have a great day!

Dr. Alan Weidner
www.massage-chair-relief.com